Rob Baker is the founder and Chief Positive Deviant of Tailored Thinking, a pioneering and award-winning, evidence-based positive psychology, wellbeing and HR consultancy. He specialises in bringing positive psychology to life within organisations. Rob was named #8 Most Influential Thinker by HR Magazine in 2023, is a TEDX speaker, author of ‘Personalisation at Work’ and Chartered Fellow of the CIPD and the Australian HR Institute. He has written for the likes of Harvard Business Review and Work magazine and is world-leading when it comes to enabling and encouraging job crafting and personalised people experience.
